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Our best blog posts are available as a book. In the second edition of ‘Influencer Relations: Insights on Analyst Value’ analyst relations veterans Duncan Chapple and Sven Litke have added a new chapter focussed on Gartner’s Magic Quadrant.
The 150-page expanded volume gathers together articles by a wide range of analyst relations experts, organised into the IDEAL analyst relations structure: identify; drive; engage, align and leverage.
The book is available on Amazon.
The conversation continues at the blog, keacompany.com