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Kea’s best blog posts in one volume: Influencer Relations
Kea’s best blog posts are available as a book. In the second edition of
‘Influencer Relations: Insights on Analyst Value’
managing partners Duncan Chapple and Sven Litke have added a new chapter focussed on Gartner’s Magic Quadrant.
The 150-page expanded volume gathers together articles by a wide range of analyst relations experts, organised into Kea’s IDEAL analyst relations structure: identify; drive; engage, align and leverage.
The book is available on
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