One of the key goals that users of analyst research have is finding ways to growth their businesses. The Growth Analyst Firm Awards for 2016 recognise the firms which are most valuable in terms of business growth.
Users of analyst research in hundreds of demand-side organisations (those which buy ICT solutions, rather than those which supply them) have given their opinions to the Analyst Value Survey and, as a result, we’re able to announce the ten firms that are delivering the most value to them.
Users of analyst insight in the Americas say that Gartner, Forrester Research, HfS Research and IDC are the firms delivering the most value.
Analyst firms should pay serious attention to the Institute of Industry Analyst Relations‘ (IIAR) new Tragic Quadrant. The TQ spotlights some upstart firms that have successfully won much greater mindshare with many AR managers than their firms have in the market. Analyst firms can boost their position in future editions of the TQ through being easier to work with, through increasing their profile on social media, and by appearing more open to discussing with and learning from vendors.