Podcast: The New Industry Analysts, Who Are They? (Part Two)

Over the last couple of years we have been witness to the rise (and fall) of new research initiatives. What defines them, and what drives them to take on the market as they do? Hosts Thom and Derk Erbé are joined by Phil Fersht, Michael Coté, William Tincup and Horace Dediu. The panel drills down on new types of industry analysts and how they will change the IT research landscape.

This is the second part of this podcast. The first part can be found here.

Continue reading Podcast: The New Industry Analysts, Who Are They? (Part Two)

Podcast: The New Industry Analysts, Who Are They? (Part One)

Over the last couple of years we have been witness to the rise (and fall) of new research initiatives. What defines them, and what drives them to take on the market as they do?

Hosts Thom and Derk Erbé are joined by Phil Fersht, Michael Coté, William Tincup and Horace Dediu. The panel drills down on new types of industry analysts and how they will change the IT research landscape.

This is the first part of this podcast. The second part can be found here.

Continue reading Podcast: The New Industry Analysts, Who Are They? (Part One)

Influencer Insights Podcast May News

May has been a slow month in terms of big news in the IT Research industry, but we’ve launched some interesting new initiatives at Kea Company. This short podcast focuses on sharing those free resources, including a full podcast on the demise of Gigaom and the lessons to be learned for the freemium business model, the results of our Cool Vendor survey and the announcement of the Analyst Relations Forum 2015.  Continue reading Influencer Insights Podcast May News

Podcast: The Demise of Gigaom and Lessons To Be Learned For Freemium

Not to long ago the IT research industry was shocked by the sudden demise of one of the best known technology blogs and research firms, Gigaom and Gigaom Research. What went wrong? What are the implications for the freemium business model? And perhaps most importantly, what lessons are to be learned?

Continue reading Podcast: The Demise of Gigaom and Lessons To Be Learned For Freemium

Influencer Insights Podcast April News

For this Influencer Insights Podcast by Kea Company we cover a number of interesting developments in the IT research industry such as analyst movement and the launch of a new research tool. It features interviews with Duncan Chapple, Tom Reuner (who moved from Ovum to HfS Research), and Peter ffoulkes of 451 Research. Continue reading Influencer Insights Podcast April News

Influencer Insights Podcast: How Luxoft leverages AR as a force multiplier for their success

For this Influencer Insights Podcast we are excited to be joined by Patrick Corcoran, Director of Analyst and Advisor Relations at Luxoft. Patrick intensified their outreach to analysts, really reinvigorating the Analyst Relations practice at Luxoft. In this podcast we learn how Luxoft is taking on some of the biggest software outsourcing firms and how they have been leveraging Analyst Relations as a force multiplier for their success.

Continue reading Influencer Insights Podcast: How Luxoft leverages AR as a force multiplier for their success

Influencer Insights Podcast March News

In this second episode of Kea Company’s Influencer Insights Podcast we cover a number of interesting developments in the IT research industry such as the fall of Gigaom and the newly announced partnership between Constellation and DCG. It features interviews with former VP of Research at Gigaom Michael Wolf, and former Forrester analyst Scott Santucci. Continue reading Influencer Insights Podcast March News